McDonald’s Canada is promising to keep its value meals priced at $5 for the whole year in hopes of retaining and attracting cash-strapped customers . The fast food giant on Tuesday said the move underscores its “dedication to delivering reliable value at a time when Canadians are navigating rising costs.”

It said that with local franchisees , the company is leveraging its Canadian supply chain to keep prices low on certain meals, “despite inflation and rising costs.”

The $5 value meals will have the same existing items and portion sizes (for example, a junior sandwich or wrap with a small fries and small drink), while coffee will remain at $1 for the smallest size. The price lock requires no minimum purchases or limited-time offers and includes some breakfast meals.

The chain reintroduced its $1 small coffee in July 2024, “despite rising coffee costs,” it said.

This is the first time in over a decade that McDonald’s Canada has publicly committed to a price lock of this kind, the company said, adding that the offering is “unmatched in the Canadian market today.”

It cited an Angus Reid survey that said the cost of living was the

top concern for three in five Canadians in 2026. McDonald’s Canada has 1,500 restaurants from coast to coast, with the first one opening back in 1967.